How to Do Keyword Research for Local SEO (2025 Google Compliant)
Local SEO and Google business profile Hire SEO Specialist Hey there, ambitious business owners, startup founders, and growth-stage entrepreneurs! Amit Rajdev here. You’re pouring your heart and soul into your business, delivering amazing products or services. But are the right customers, right in your neighborhood or city, actually finding you online? In today's hyper-local, "near me" search world, effective local SEO is your secret weapon. And at the heart of any successful local SEO strategy lies one crucial element: keyword research . It’s not just about guessing what people type into Google; it's about understanding their intent, their local needs, and the specific language they use to find businesses like yours. Many entrepreneurs skip this vital step or do it superficially, thinking "Oh, I just need to rank for 'plumber' in my city." While that's a start, it's barely scratching the surface. In 2025, with Google's algorithms getti...